Missouri voters approved legal mobile and retail sports betting, permitting regulated books to take bets next year.
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The sports betting wagering ballot procedure gone by a slim majority early Wednesday early morning after more than 2.9 million votes were counted.

Seven of the 8 states bordering Missouri allow mobile or retail sportsbooks. That includes Kansas and Illinois, which split the Kansas City and St. Louis metro areas with Missouri, respectively.

Missouri is the 39th state to authorize legal sportsbooks and the 31st to green light statewide mobile sports betting. It is the only state to authorize sports betting wagering this year.
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" Missouri has some of the very best sports betting fans on the planet and they showed up big for their preferred groups on Election Day," Bill DeWitt III, president of the St. Louis Cardinals, stated in a declaration. "On behalf of all 6 of Missouri's professional sports betting franchises, we wish to thank the Missouri voters who made their voices heard by authorizing Amendment 2. This historic vote makes Missouri the 39th state to legalize sports betting wagering and guarantees we no longer lose valuable tax income to our surrounding states. Most importantly, the passage of Amendment 2 implies a new, dedicated, long-term funding stream for Missouri class."
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Missouri sports betting next actions
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Voter approval indicates as much as 14 mobile sportsbooks might start accepting bets next year. It is not likely all 14 offered licenses are utilized.

DraftKings and FanDuel financed nearly every dollar of the "yes" project and will undoubtedly use to take bets in the Show Me State. They will likely each pursue the 2 "untethered" licenses readily available without needing to partner with a Missouri brick-and-mortar casino or sports betting group (and pay an accompanying cost).

Six licenses are offered to each Missouri gambling establishment operator, respectively. Caesars, in spite of opposing the tally step, will likely utilize its license to introduce the Caesars mobile sportsbook. Penn Entertainment, which manages ESPN Bet, and Bally's (Bally Bet) will likewise likely launch their particular books.
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The other 3 operators are Boyd Gaming, Century Casino, and Affinity Interactive. It remains uncertain if they will launch mobile sportsbooks.

The remaining 6 licenses are booked for each of the significant professional sports betting groups that play home games in Missouri: MLB's Kansas City Royals and Cardinals, the NFL's Kansas City Chiefs, NHL's St. Louis Blues, MLS' St. Louis City SC and the NWSL's Kansas City Current. The sports betting companies were among the most popular proponents of the tally step.

Together with DraftKings, FanDuel and Caesars, need to expect other prominent national brands consisting of BetMGM, bet365, BetRivers and Fanatics to look for market access.

Launch possibility tiers IF Missouri citizens approve sports betting wagering:

Guarantees: FanDuel, DraftKings Locks: BetMGM, Bally Bet Likely: Fanatics, bet365, ESPN BET Are Already Live In Illinois, So Yeah(?): BetRivers, Acid Rock, Circa Opposed Referendum But Still Might: Caesars

Missouri's tally measure permits every Missouri casino to open retail sportsbooks on their respective properties. Most if not all 13 gambling establishments managed by the six gambling establishment operators are anticipated to open in-person sports betting alternatives such as sports betting kiosks and possibly dedicated, full-service sportsbooks.

The 6 sports betting teams can also open in-person sportsbooks within or nearby to their particular home playing places. Missouri will join Illinois, Maryland, Arizona, Connecticut, and Washington, D.C. amongst jurisdictions that enable in-stadium retail sportsbooks.

The language around the ballot procedure needs the very first licensed sportsbooks to start accepting wagers by Dec. 1, 2025. Operators will likely deal with regulators to go live before kick-off of the fall 2025 football season, continually books' most financially rewarding time of the sports betting calendar.

Missouri sports betting wagering background

The successful Missouri sports betting wagering campaign comes regardless of millions in financing opposing the measure from one of the state's largest gambling stakeholders.

Caesars spent countless dollars to beat the procedure. In a lot of other states that connect online sports betting with a state's brick-and-mortar gambling establishments, an operator is approved a minimum of one license per managed home.

In that scenario in Missouri, Caesars would be paid for at least 3 prospective licenses, one for each gambling establishment it manages. Instead, Caesars only has one. In states with the license-per-property model, business can either open extra in-house books or, more commonly, subcontract the license to a competitor that pays an accompanying fee in exchange.

FanDuel and DraftKings, which have roughly two-thirds of U.S. across the country sports betting deal with market share, might potentially have a leg up on their competitors by earning the pair of untethered licenses. It remains to be seen which 2 books will make these slots, but the language around the tally procedure would seem to favor the two nationwide market leaders.
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Polling earlier in the year showed the "yes" vote with a slight lead. Support efforts were reinforced by tens of millions spent by DraftKings and FanDuel.

A series of tv and radio ads focused on the revenue legal sportsbooks would produce for Missouri public education. Opponents, funded mainly by Caesars, argued the supporters' ads were misleading and the 10s of countless predicted dollars raised would have a negligible impact in a state that currently invests billions on education yearly.
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